While looking around some of the older in town neighborhoods I heard the sound of the Ice Cream truck bell. As a boy, this bell was my first experience of the mnemonic device. click here to read about this phenomenon " Audio Logos "As soon as I heard the bell I began to salivate for ice cream and sugar. The instant gratification mechanisim is thus planetd, later to find gambling, sex and everything else Vegas stands for. A moment after I took this picture a young Latina mom carried her little boy over to the truck for his fix. My theory is that this is where consumer culture gets started. Sorry.
2 comments:
there is soemthing very eary abut this picture...the gates on the windows. soemthing peacful that is unsecure.
Yes, the battered ice cream truck like a droid, searching the suburbs for souls. The bad music like a whale song.
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